T-Mobile to only focus on Value Plans in 2013
T-Mobile at its investor conference today has now said that it plans to move entirely to its Value Plans in 2013. Basically with this move T-Mobile asks you to bring your phone and in return you’ll pay less for their service.
The new strategy should make them more competetive, particularly for subscribers who rather buy their handsets on their own be it full priced or any unlocked phone. T-Mobile describes this move as “Un-carrier” to describe its new direction.
Hopefully this can keep T-Mobile competitive while they continue to work on adding LTE